Contact:
Alix Friedman
afriedman@hadassah.org
New York, NY: – Hadassah, The Women’s Zionist Organization of America, welcomes veteran American-Israeli health care journalist Maayan Hoffman as the new host of its podcast, “Hadassah On Call: New Frontiers in Medicine.” Through interviews with world-renowned doctors from the Hadassah Medical Organization, Hadassah’s medical center in Jerusalem, Hoffman, a third-generation Hadassah member, will bring listeners the latest medical breakthroughs from the people who develop and deploy them.
A specialist in global health issues, Hoffman is a senior correspondent for the Geneva-based health website Health Policy Watch and the Jerusalem Report. She worked with The Jerusalem Post from 2015 to 2022, including serving as the media outlet’s health reporter and analyst during the COVID-19 pandemic. She was recently named the company’s director of conferences.
Now in its fourth year, “Hadassah On Call: New Frontiers in Medicine” has explored groundbreaking medical solutions like stem cell harvesting and corneal transplantation; new treatments for cancer, cardiac disease and other often life-threatening illnesses; myriad aspects of COVID-19; chronic conditions like joint pain, sleeplessness and headaches; physical and emotional trauma, including sexual abuse and PTSD; and issues connected to sexuality, infertility and menopause, to name just some of the topics addressed over the course of almost 60 episodes.
Said Naomi Adler, CEO of Hadassah, “Maayan’s knowledge of medicine and ability to break down complex medical and scientific concepts ensures that listeners can act on the often life-changing information our doctors impart during the ‘Hadassah On Call’ podcasts.”
“Hadassah’s hospitals are known for their breakthroughs in treatment, surgical techniques and clinical research,” said Hoffman. “It will be a privilege to help the medical center’s doctors share their expertise with a public looking for medical information they can trust.”
In the most recent episode of “Hadassah On Call,” “Monkeypox: Should We Hit the Panic Button?”, Allon E. Moses, MD, immediate past head of the Hadassah Medical Organization’s Department of Clinical Microbiology and Infectious Diseases, discussed this latest global health scare. Other experts from the medical center who have shared their expertise and insights include:
- Dror Mevorach, MD, head of the Rheumatology Research Center, who developed a promising experimental COVID drug called Allocetra™;
- Polina Stepensky, MD, director of the Department of Bone Marrow Transplantation and Immunotherapy, who is overseeing a study on an experimental treatment for multiple myeloma;
- Orly Elpeleg, MD, head of the Department of Genetic and Metabolic Diseases, who identified a previously unrecognized genetic mutation that causes a rare and devastating pediatric neurological disease; and
- Dimitrios Karussis, MD, chief of the Neuroimmunology Unit and the Multiple Sclerosis Center, who led a team that developed a way to harvest a patient’s bone marrow to arrest multiple sclerosis.
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About Maayan Hoffman
Maayan Hoffman is a veteran American-Israeli journalist and strategic communications consultant and the host of “Hadassah On Call: New Frontiers in Medicine,” the podcast of Hadassah, The Women’s Zionist Organization of America, of which she is a third-generation member.
Hoffman is the head of conferences for The Jerusalem Post, where she served as news editor, head of strategy and a senior health analyst, including covering the COVID-19 pandemic. Under her leadership, the Post launched its Health & Wellness, Business & Innovation and Christian World website portals.
Her company, Hoffman Communications, supports media agencies, including Health Policy Watch, Jewish News Syndicate and All Israel News.
Hoffman has led content, marketing and strategy teams at top-tier corporations and NGOs and has held senior journalism positions throughout the Jewish world, including Editor-in-Chief at the Baltimore Jewish Times and Managing Editor at the Kansas City Jewish Chronicle.
Her work has appeared in The Washington Post, American Spectator, Fox, The Hill and Roll Call, among other places.